Thursday, February 18, 2021

Target Audience

In a coming-of-age film, the target audience is usually geared toward those in their teenage years. The production of these films, tend to follow the main character on their journey into adulthood. Teenagers are able to relate to these protagonists, and compare their own life stories to the characters. When young adolescents sit down to watch a coming of age film, they want to feel as if they are apart of the movie and go through the entire experience. With that being said, I hope that Amani and I's film opening can demonstrate this tactic and leave audiences with a relatable feeling. 

Because our film opening revolves around a young teenage girl around sixteen to seventeen years old, we wanted to directly target those who would truly understand what the character is going through. This led us wanting to appeal to ages sixteen to twenty-five. We believe this age group may have experienced a low point of their life which allows them to sympathize with our main character who is struggling with depression. Mental illnesses such as depression are extremely prevalent in adolescences, and bringing awareness to this topic can allow other teenagers to not feel as alone. 


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